Cape Breton Island in the Media
Destination Cape Breton Association Image Criteria and Usage.
No electronic altering of the images is permitted, unless otherwise specified and pre-approved.
DCBA images may not be used or reproduced in materials which are sold for profit or materials receiving ad revenue, except for the following:
· Newspapers, magazines, websites promoting Cape Breton’s tourism industry
· Guides and guide tools (books, maps, CD-ROMs, DVDs, websites, smart phone Apps) related to travel in Cape Breton
DCBA images may be accessed by the private sector provided they are used for
editorial content in the following manner:
· Brochures
· CD and DVDs
· Audio visual
· Presentations, videos and multimedia
· Websites, social media
· Convention and trade show materials
· Ads
DCBA images may not be used or reproduced in the following:
· Materials that are used to sell or promote a service or product by a specific business that is not directly related to satisfying the needs of visitors and where the retail sale of goods is primary
· Souvenirs
· Personal or commercial signage or branding
· Personal letterhead
· Real estate sales & - political purposes promotion
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Subject to change at the discretion of Destination Cape Breton Association
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